Barbie Advert Features a Boy Playing with the doll for the first time ever

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Barbie is breaking down gender barriers in their new advert

 

The advert is for Moschino Barbie, a collaboration between Barbie and luxury fashion brand, Moschino:

It is the first time since Mattel launched the doll in 1959 that an advert has prominently featured a boy.

The advertisement shows the boy playing with the doll with two girls. The little boy seems to be loving the doll, calling her ‘Fierce.’

The video has had a favourable reception, with one commenter writing: “This almost made me cry! I used to play with my sister’s Barbies and felt such shame afterward. I’m so glad we can just let kids be kids. Thank you for this! Boys like dolls too!”

 

Watch the iconic advert here:

 

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