With the Eurovision fast approaching, everyone is getting ready to enjoy the show. For some extra glamour on the night, the contest’s partner Baileys has announced LGBTQ+ icon and 2014 Eurovision winner Conchita Wurst as its Treat Ambassador, confirming the news in a statement on April 17.
Excited about the collaboration, the Austrian performer said: “The Eurovision Song Contest just got a little bit more deliciously glamourous, and I am delighted to be the Baileys Treat Ambassador for this year’s celebration! It’s going to be an indulgently extravagant event this year and with Baileys, we’ve whipped up some treating inspiration to suit every type of Eurovision Song Contest get together this May.”
The drag queen, also known as Thomas Neuwirth, first appeared as Conchita Wurst in 2011, gaining international attention in 2014 when she won the beloved competition with her entry ‘Rise Like a Phoenix’. Since then, the star has released three albums, hosted several TV shows and continued to advocate for LGBTQ+ rights.
Collaborating with Baileys, the bearded diva will create delicious inspirations and recipes leading up to the event, so everyone can have their own Baileys treat while enjoying the show.
On the day, the performer will be on site whipping up some delicious delicacies with the contestants at the Baileys Treat Bar.
Jennifer English, Global Brand Director for Baileys, is enthusiastic about the partnership: “We are so proud to work with Conchita Wurst as the Baileys Treat Ambassador for the Eurovision Song Contest this year, a truly delicious and glamorous combination! Treats are for everyone, no matter your sexuality, ethnicity, ability or gender, and with our fabulous Baileys Treat Ambassador, we look forward to serving up some incredible treats for everyone to enjoy for this year’s Eurovision Song Contest.”
https://twitter.com/BaileysOfficial/status/1648003140657070082
Baileys, launched in 1974 in Ireland, is credited with providing delectable moments at the event on-site at the Liverpool Arena, as well as at Eurovision parties around the world, as millions of people are ‘United By Music’ for this incredible occasion. So enjoy the world’s largest live music event on May 13, and remember to drink responsibly.
© 2023 GCN (Gay Community News). All rights reserved.
Support GCN
GCN has been a vital, free-of-charge information service for Ireland’s LGBTQ+ community since 1988.
During this global COVID pandemic, we like many other organisations have been impacted greatly in the way we can do business and produce. This means a temporary pause to our print publication and live events and so now more than ever we need your help to continue providing this community resource digitally.
GCN is a registered charity with a not-for-profit business model and we need your support. If you value having an independent LGBTQ+ media in Ireland, you can help from as little as €1.99 per month. Support Ireland’s free, independent LGBTQ+ media.
comments. Please sign in to comment.